
#1: Michael Hyatt—How to Know What Your Customers Are Thinking
The StoryBrand Podcast
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Introduction
The building of story brand podcast is all about helping you clarify your message so that you can grow your business. There are seven elements that exist in almost every story, and they're based on two thousand years of best practices in story telling. Each episode will focus on one of these elements, and it's going to make a lot more sense if the reader will just keep paying attention as they dive into the stories.
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Transcript


