Navigating Luxury Real Estate and Strategic Negotiation Techniques

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Jonathan Campau is a luxury hospitality pioneer who transformed a bold vision into a $700M real estate empire by exclusively serving the world’s top 1%. As the mastermind behind some of the most sought-after high-end properties, Jonathan has redefined what it means to deliver unforgettable experiences to ultra-high-net-worth clients. With decades of entrepreneurial grit, innovative deal-making, and an unwavering commitment to excellence, he has become a trusted name in luxury real estate and hospitality. Jonathan’s story is a masterclass in scaling elite service into an enduring, global portfolio.

➡️ Show Links

https://www.instagram.com/luxuri.ceo/

https://www.linkedin.com/in/jonathancampau/ 

➡️ Podcast Sponsors

Hubspot - https://hubspot.com/  

Vanta - https://www.vanta.com/scott 

Federated Computer - https://www.federated.computer 

Lingoda - https://try.lingoda.com/success_sprint

Cornbread Hemp - https://cornbreadhemp.com/success (Code: Success)

FreshBooks - https://www.freshbooks.com/pricing-offer/ 

Quince - https://quince.com/success 

Northwest Registered Agent - https://www.northwestregisteredagent.com/success 

Prolon - https://prolonlife.com/clary 

Stash - https://get.stash.com/successstory 

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➡️ Talking Points

00:00 - Intro

01:37 - What Jonathan Does

02:34 - Jonathan’s Origin Story

05:00 - Why Real Estate?

09:21 - Why Isn’t Everyone Doing This?

12:30 - Finding Rent-to-Own Owners

20:21 - Jonathan’s Real Estate Advice

24:25 - Jumping into Luxury Real Estate

29:20 - Sponsor Break

32:29 - Mastering Rent-to-Own Deals

41:50 - Never Cross-Collateralize

47:50 - What Jonathan Wants to Improve

59:07 - Sponsor Break

1:01:19 - Wild Career Stories

1:17:23 - Jonathan’s 2025 Business Size

1:13:56 - Advice to His Younger Self

1:18:35 - Jonathan’s Biggest Risk

1:22:22 - Radical Candor in Deals

1:24:07 - A Tough Lesson Learned

1:27:47 - Sacrifices & Work-Life Balance

1:33:08 - Defining Success

1:34:52 - One Lesson for His Kids

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