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115: Magnetic Fundraising: Mastering Your Nonprofit’s Social Media Management with Julia Campbell

What the Fundraising

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How to Be a Successful Social Media Manager

"You have to figure out, first of all, your brand voice. And then secondly, what type of content is resonating right now because it changes all the time," she says. "The only live video that I've seen that is maintaining its momentum since the pandemic." The fourth pillar is measurement and analysis which can be half an hour a week depending on how many channels you are on.

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