The Infinite Monkey Cage cover image

Why does wine taste good?

The Infinite Monkey Cage

00:00

What's the Difference Between Red Wine and Red Wine?

When you face uncertainty, your brain will start feeling the gaps of knowledge. So colour is a lot faster stimuli to be processed than olfactory stimuli. We already make an assumption - for you this is going to have red wine sort of flavours or aromas. And it's not wrong. It's just trying to fill up the holes of information and presents you with a conclusion that makes sense. I really couldn't tell the difference because I wasn't smelling them. They were the same wine, just coloured with untersionings.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app