The Indicator from Planet Money cover image

Overly Friendly Emails and other marketing pet peeves

The Indicator from Planet Money

CHAPTER

Navigating the Annoyances of Overly Friendly Marketing

The hosts delve into the frustrations consumers have with overly friendly marketing tactics, especially the trend of brands portraying themselves as 'cool friends.' Joined by guests, they brainstorm solutions to improve advertising practices and make them more consumer-friendly.

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