Sell Like Crazy | Sabri Suby | Book Summary
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How to Write a Killer Headline
99% of businesses get it wrong when they approach their prospects like an army would attack a walled city. They send traffic straight to a landing page or even worse, their home page and attempt to go straight for the sale. You need to create a killer opt-in page. Looking at the image you can see a headline that grabs your readers by the throat. A godfather offer is compromised of seven major components that make its brilliance come to life.
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