2min chapter

Confessions of a B2B Entrepreneur cover image

The "Anti Chris Walker" Shares Why Dark Social Is A Myth

Confessions of a B2B Entrepreneur

CHAPTER

Exploring Content Syndication, Costs per Lead, and ABM Lists for Lead Generation

This chapter explores the process of content syndication and lead generation through email capture, nurturing, and eventual conversion. It also touches on cost per lead, scaling content promotion, fixed price promotions, and the use of ABM lists.

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