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154: Designing My Practice with Britta Siggelkow and James Hampton

Business of Architecture UK Podcast

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The Vision Framework

Sosay: The vision framework i'm using is based on, there's a book from the nineties, which is bill to last and habits of visionary companies. And involves a gaining clarity in identifying you values. Then there's a cool purpose, and this is sort of the your why? Why do you do what youare doing, apart from making money? That is really a sort of discovery part. And then there is a sort of creative part, which is about, in a way, then creating your vision in terms of really king long term,. at least ten years, 20 years ahead.

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