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Charisma

In Our Time: Philosophy

CHAPTER

What Is Carisma?

In the 19 fifties and particularly the 19 sixties, it leaps up into a popular usage. It's kind of synonym for glamour or magnetism. And if you type carisma into the english language or the french language or spanish, you get the same chart. This story's a really interesting one, i think, because it's really a post war concept. The word is used to describe new celebrity driven, televisual politics that we now associate with the era of j f k.

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