Ecommerce Playbook: Numbers, Struggles & Growth cover image

Truths We Learned from 67+ Eight Figure Brands That Actually Produced Profit in 2024

Ecommerce Playbook: Numbers, Struggles & Growth

CHAPTER

Navigating E-Commerce Challenges Amidst Inflation and Competition

This chapter explores the relationship between rising consumer debt and inflation in the e-commerce sector, suggesting that a crisis like the one in 2008 may not be imminent. It also analyzes how competitive pricing and the influence of major players, such as Amazon, are creating deflationary trends and challenging customer acquisition efficiency for brands.

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