Observe Point Is a Sponsor of the Marketing Analytic Summit

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The observe point platform itself is a great dool for organizations who care about the integrity of the data collection on their web sites. They alert you in real time if it finds a problem. Real time alerts and tracking and trinding audit results overtime. You might even say that observe point helps automate data governance and data monitoring, so that analists can dive into the data without getting cold feet or tim another sock reference,. maybe you should put a sockinus boy.

It's easy to get sucked into the "technology" side of things when it comes to improving the effectiveness and scaling up data teams, but, much to Tim's dismay, shoring up the people, process, and culture is often just as (if not more) critical. So, sure, we can talk about the modern data stack, but what about the modern data CULTURE stack? Prukalpa Sankar, co-founder of Atlan, joined us for a lively discussion of the topic! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.