AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
Why Conversion-First Thinking Is Hurting Your Brand’s Future with The Good’s Jon MacDonald
The Frictionless Experience
Understanding the Role of Heuristics in Consumer Decision-Making
This chapter explores the integration of digital tools in physical retail spaces, focusing on how apps aid consumer purchases. It emphasizes the role of heuristics in consumer decision-making and how brands can leverage these insights to optimize the shopping experience.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode