A lot of business writers write books about it, but they're not currently operating a business. I'm just curious, how did you get started in business? How did you realize that you were good at it? And how d you get to what you're doing now? Well, the beginning was that years and years ago, having finished business school at the university of texas,. i wound up going to work for several antipeners, two ontiperners, specifically here in austin, texas., television business.