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The Sleepover Club: Is Deinfluencing Going to Save Us All? Or Is It Just Consumerism In Disguise?

The Polyester Podcast

CHAPTER

Examining the Irony of Deinfluencing in a Consumer-Driven Culture

This chapter explores the trend of deinfluencing, where influencers seek to appear more relatable amidst consumer fatigue and economic hardships. It critiques the disconnect between their sustainability claims and the promotion of luxury items, questioning the authenticity of their messages in light of the aspirational culture they create.

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