Apple has gotten huge leverage being the company that actually cares about privacy relative to the Googles and Facebooks of the world. And, you know, are they just going to suck user data in that they then make sort of available for models that everyone has? That's not the type of thing that Apple likes doing. What I think is plausible then about what you're describing is the experience that you just mentioned,. But that experience could be mediated almost entirely by data stored locally.