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Ep 44: Jane Larkworthy on Beauty Influencers

Fat Mascara

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The Luxurious Natural Beauty Market

Rosemary Swift: Nordstrom is committed to this natural movement. She says the retailer doesn't seem to have a hard and fast edict about what natural means for them. The beauty buyer seems to be looking for things that are sort of naturally inclined, she says. "I think maybe it started from people who were like the co-op shoppers"

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