8min chapter

On the Media cover image

Taylor Swift's Endorsement and the Role of Music in Politics

On the Media

CHAPTER

The Soundtrack of Politics

This chapter delves into the historical evolution of political music, tracing its roots from 19th century Broadside Ballads to modern-day campaign playlists. It examines how technological advancements, such as recording and radio, transformed music's role in politics and how celebrity endorsements impact voter engagement. Highlighting notable examples, the chapter illustrates the deep connections between political candidates, their musical choices, and the electorate's responses.

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