The Role of the Product Manager in an Enterprise

By now, most leaders understand the importance—or, increasingly, the inevitability—of digital and AI transformation. But fewer executives are clear about how to knit systems, people, and processes together in the most productive way. McKinsey senior partners Eric Lamarre, Kate Smaje, and Rodney Zemmel have written Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI (Wiley, June 2023) with that disconnect in mind. The authors discuss Rewired which offers clear, customizable paths that organizations can take to succeed with their digital transformations—and stay nimble in the face of constant change.

The authors discuss the book on this episode of The McKinsey Podcast, which is hosted by McKinsey editorial director Roberta Fusaro

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