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Shutdown Showdown & Michter’s Whiskey on EU Tariffs 12/20/24

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Tariffs, Whiskey, and Shifting Trends in Alcohol Consumption

This chapter analyzes President-elect Trump's remarks regarding government shutdowns and potential tariffs, specifically their effects on the whiskey industry. It features insights from the CEO of Michter's and discusses changing consumption trends among young people, revealing a shift toward marijuana over alcohol.

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