You Are Not So Smart cover image

180 - Meltdown - Chris Clearfield

You Are Not So Smart

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Navigating Social Change and Cognitive Perception

This chapter examines the rapid evolution of public opinion on same-sex marriage in the U.S. and the dynamics of social change through analogies like the spread of forest fires. It discusses the importance of early adopters in fostering innovation within organizations and explores cognitive limitations in high-stress situations, such as aviation, where perception errors can have critical consequences. The chapter highlights how interconnected networks and pivotal events contribute to cultural shifts, emphasizing the need for shared understanding to accurately interpret reality.

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