Coffee at starbuk is salient because we are physically there. We're getting a hot mug of liquid in our hands. And as a result, we tend to over emphasize those expenses. If you have particular problem spending areas, just stuff that you know you have, it's the stuff you really can't get under control. Going to cash only for those specific expenses can actually be pretty helpful. Having cheaper housing is high friction. It's not a decision that we make daily. Like down sizing from a big house to a two bedroom apartment. That is a high friction activity that is a huge pain to execute. But do it. Once - and it pays for years to move

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