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Unlocking the Secrets of Ethical Sales Persuasion (GymCon Day 3) - Pt. 1 | Ep 565

The Game with Alex Hormozi

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The Four Reasons Why I Like to Use a Lot of Value

"I used to overcome this because at the end of the day, everybody here has to understand that whenever someone says they can't afford it, it's because it's not valuable enough," he said. "One of the things that I was proud of myself on was I was an equal opportunity salesman." He added: "Some people, many people in this room, you start getting lazy and deciding whether you're going to actually try to sell the person before you open your mouth"

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