Is There a Branding Issue?

i think that an important point is that the way we talk about things matter. People still refer to the automobile as private transportation, as if the interastructure is at all private. We have all invested in it. And yet, somehow people still think that driving a car is a private thing and that they don't have no interest in public transport. That's a branding issue at that we need to, we whoever, that needs to be completely flipped so that people understand that the roads they drive on are public transportation.