The Barnum Effect: Believing Generic Descriptions are Tailored to You

Manifestation, astrology, tarot — during tumultuous times, people are more likely to look for answers from the universe, and social media has caught on. People are manifesting their luck with the mantra "delulu is the solulu," and TikToks are claiming they know what the future stores for people scrolling by.

Ben Brock Johnson, Amory Sivertson and producer Grace Tatter look into the difference between signs from the universe and signs from an algorithm...and why signs from either are so likely to feel true.

Credits: This episode was produced by Grace Tatter. Mixing and sound design by Paul Vaitkus. Ben Brock Johnson and Amory Sivertson are the co-hosts.