TikTok: A Social Media App or an Entertainment Channel?

TikTok's overriding statistic is way ahead of anybody else's in terms of the amount of attention that it can get for people. The thing that sets TikTok apart from say Facebook or Instagram is the way that it serves up the content to you. Where TikTok has the advantage over YouTube is that there's no decision making. And then all you have to do with the app is just move your thumb a little bit.