The Art of Speechwriting for a Visionary Leader

This chapter presents the experiences of a former speechwriter for Carlos Ghosn, focusing on the intricacies of capturing Ghosn's precise communication style. It examines the cultural and linguistic challenges inherent in crafting speeches for a fast-paced CEO, as well as Ghosn's transformative impact on Nissan's culture and success during challenging economic times in Japan. Through personal anecdotes, the chapter highlights Ghosn's unique leadership qualities and the complexities of managing dual roles at Renault and Nissan.