Event lessons from music and growth ideas

From the corner of the family farm in rural Columbus, Indiana, surrounded by corn fields, 450 North has built a worldwide reputation for intensely flavored fruit beers and supersaturated smoothie sours. Stephen Boardman—now sales director as well as recipe creator and ingredient-sourcing whiz—joins the podcast to share the brewery’s unique perspective on these unapologetically assertive fruit beers.

In this episode, Boardman discusses:

• bring a culinary background to the craft-beer space
• the evolution of line culture and a look back at the brewery’s earlier days
• managing scarcity with “rare” releases
• finding inspiration through a variety of creative modes
• the impact of salt, fat, and acid on flavor and sweetness
• reverse-engineering food flavors with natural ingredients
• building compelling base beers for smoothie sours
• designing beers to hit all the senses
• building memorable festival experiences

And more.

This episode is brought to you by:

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