Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast cover image

Tile Testing Your Way Out Of Trouble

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

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Google Isn't Living Giving Clearer Guidance

The community is upset that the titles were changed. The truth is that google needs to give more guidance here. It's like a big toothache. We don't have control. People are starting to try to manipulate their titles by usingthe one tax which isn't the behaviour that gogle really wants. And they're just not living giving clear enough direction. Long story short, this is not going to be the only way that we can influence google. I actually think that in the next 12 to 18 months, there w'll be better ways for us to syndicate past data and infer even more title optimization based on our own opinion of what a page is about. You know what it

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