
#422: How to Win Over Audiences Using the Jiu-jitsu of Business Communications: Storytelling
Business of Story
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The 32 Principles Diagnostic of Frustration
When the Avengers get in trouble, they call quick flip. I've never invented a garment in my life until I invented quick flip. Now it's being sold all over the world and now Disneyland has it on its retail racks. It avengers hoodies all by accident, essentially, but all because of jujitsu. The same way my DNA says, if I'm stuck in an armbar, I don't have a choice. So next time they face a frustration, they don't just get stuck in it. Rather, they devise a solution. And in some cases, start a business. In other cases, simply make life better for themselves and those around them. That's
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