How to Make a Thumbnail for YouTube

Banny: We have a thumbnail call with Jay Altow every Wednesday, where we spend an hour plus talking through our upcoming videos. The one thing that I think is incredibly important is that thumbnails are not necessarily about design. They're about psychology of when someone is perusing YouTube, what is their intent? Banny: There's so many different intents of going on to YouTube, which is why there's a search bar.