The Unfair Share of NFL Media Deals

I think it's only six million dollars. I've heard that number that they expect. Maybe those births to be worth 20 million per school that gets in and it could be, it could dwarf that. It sort of underscores the idea of, hey, if you're pouring money into your football program, like Oregon and Washington and Utah and some others are Colorado certainly, hey, you have a chance to reap a return on that investment. That's the, that's the new era. We're going to, we're going to be getting into, you know, unequal share, I think is going to happen more and more often coming up in the next media cycle.