
Creating High-Performing eCommerce Content -- Katrina McKinnon // copysmiths.com
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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How Do You Build Credibility With Your Blog Articles?
Credibility is absolutely massive in all of our blog articles we add credibility by adding customer testimonials so we sprinkle throughout the blog article. Being open and transparent about what someone will get from the experience probably matters more than things like what color is the button where do I put the button on the page. sort of stuff that gets people to convert into my feeling with CRO and e-commerce it used to be well I'm figuring out where to put my buttons and I'm figuringOut how to create my pages now.
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