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How to Create an Instagram Story Ad
If you run Instagram story ads bundled into those placements, when you make the creative, there's now that drop down they added. So you can say this creative is fine for stories. I want you to do this and you essentially set it up as a different creative. If it's bundled in running with other placements, those templates will show up as an option for you. But if you say, my stories are killing it, I want to branch off on my own so I can maximize budget and manage it separately.