
The psychology of product adoption: Preparing for the Future with Omar M. Khateeb
Negotiate Anything
00:00
The Pain and Fear Framework
Omar Obeidallah: I'm a big believer in practicing what I preach, right? So I tell people all the time, like, look, if the result of your learning turns into knowledge, like you're a fool, it turns into action. And so I figured out this framework, which I like to call present pain, future, fear framework. When I talk to somebody, I put them in an imaginative state,. This is part of this is hypnosis, right? Using metaphors and analogy is a great way to self-induced people into hypnosis. Every decision we make emotionally is based on emotional subjectivity; that's true persuasion.
Play episode from 20:19
Transcript


