4min chapter

StartUp Health NOW Podcast cover image

Scaling Your Health Tech Business to $100 Million, Featuring Sofia Guerra of Bessemer Venture Partners

StartUp Health NOW Podcast

CHAPTER

The Flywheel Effects of Net Dollar Retention on Healthcare Businesses

The average of a normal enterprise SaaS business outside of healthcare has an average of 120 percent net dollar retention. We're seeing in healthcare software and take enable services businesses to have 140, 100, 200 percent Net Dollar Retention. Another metric in this bucket is CAC payback. And that's just how do you think about return an investment for your sales and marketing dollars? You can see here that taking able services businesses have a high CAC Payback at first. But once they hit 25 million plus, that CACpayback comes down.

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