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Kendall Haven on Story Proof: The Science Behind the Startling Power of Story

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How Does a Story Have Impact on Audience?

After three months, do they reasonably accurately repeat the story? Do they? Did it get into them deeply enough so they could repeat it? It's still therein theirencin their in their short term memory and their active memory. And then we can look at patterns for wate are the elements in the story that make a story more impact. We start to build up images of what the human brain thinks, wut, how the human brain is impacted.

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