5min chapter

Creator Science – Learn from today's top content creators cover image

#157: Phill Agnew - The psychology MrBeast uses to hook you

Creator Science – Learn from today's top content creators

CHAPTER

How to Leverage Costly Signaling in Your Own Creative Work

YouScreen is the platform for building a video membership site. When people see a slow mo ad, they are 11% more likely to want to buy the product in it. By creating such a nice setup, you show that you've invested a lot into your work. We'll be right back with an example of costly signaling from Phil Agnew's Nudge podcast.

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