14min chapter

Aubrey Marcus Podcast cover image

Marc Gafni Challenges Yuval Harari

Aubrey Marcus Podcast

CHAPTER

The Power of Narrative: Shaping Society and Cooperation

This chapter examines the conceptual nature of corporations and money as human constructs shaped by storytelling. It highlights how shared narratives and collective myths, such as religious beliefs and ideologies, foster cooperation and social cohesion, despite lacking empirical truth. The discussion also addresses the role of language in the evolution of Homo sapiens, emphasizing how stories enable larger group formation and interpersonal connections.

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