15min chapter

Lenny's Podcast: Product | Growth | Career cover image

Rethinking SEO in the age of AI | Eli Schwartz (SEO advisor, author)

Lenny's Podcast: Product | Growth | Career

CHAPTER

Navigating Google's Market Dominance and SEO Challenges

This chapter analyzes a recent legal ruling against Google, focusing on the judge's insights into the company's operations and its influential market position. It discusses the challenges faced by competitors in the search engine market, the impact of AI developments, and the ongoing relevance of SEO. Moreover, the chapter evaluates common myths about SEO and stresses the importance of professional guidance in navigating its complexities effectively.

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