The VCpreneur: Startups | Venture Capital | Entrepreneurship | Fundraising cover image

EP#50 Amit Gupta – Playing the long game and building category creating startups like InMobi & Yulu

The VCpreneur: Startups | Venture Capital | Entrepreneurship | Fundraising

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How to Think Like a Category Creator?

Yulo: I don't think, honestly, one should start a company to greate category. That should not be motivation. If your association with a problem is deep, then o go about it. And if you are doing that, then you will actually create a category no matter what. You need arme of people, light minded people and visionaries who come together and support you. It's not going to be easy. Because rome cannot be built a again in one day. Ana also cannot be built by one person. Butii, again, go back to the same point, that you are able to see a problem, which you are able To relate with,. And that

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