2min chapter

This Week in Startups cover image

Zillow CEO Rich Barton on branding, building in provocative industries, and more! | E1791

This Week in Startups

CHAPTER

The Importance of Exclusive Supply in a Marketplace

Some people believe the supply side is the hard part of a marketplace. I think we could probably pick examples where that has been true, especially for highly concentrated supply side industries. In any marketplace you have to have both. And by the way, it could be a fantastic consumer experience to have exclusive supply.

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