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This is fintech's 'Noah's Ark Year'

Equity

CHAPTER

The Future of Consumer Fintech

This chapter explores the optimistic outlook on early-stage consumer fintech amidst market skepticism, emphasizing growth potential as traditional banks struggle to meet modern consumer demands. It also examines the rise of niche neobanks, cultural identity in fintech branding, and the need for sustainable business models and effective marketing strategies.

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