Copywriters Podcast cover image

What REALLY Makes Copy Convert, With Billy Broas

Copywriters Podcast

CHAPTER

The Interplay of Emotion and Logic in Effective Copywriting

This chapter explores the intricate balance between emotion and logic in copywriting and marketing strategies. The conversation highlights the need for a logical basis in persuasive messaging while promoting a book that advocates for ethical marketing practices.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner