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Rory Sutherland — Effective Communication: Jesters & Saints (EP.73)

Infinite Loops

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A Property Salesman's Job Is to Find What You Want in a Property

A good estate agent will almost never sell the prospective customer a property with the conditions they've defined in advance. Part of the job is not only finding what does this person want? It's also what properties do i have on my book which would disproportionately appeal to this person somebody else? There isn't a parker score orarchitectural excellence and property. Every now and then i'm kind of tempted th there's a british websy cld,. the modern house dot net, which only has homes of architectural distinction. Architecture adds a huge amount of pleasure to your home but it can be facted into suarch terms because there isn't currently any way you can differentiate for it

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