2min chapter

Catalyst with Shayle Kann cover image

Getting heat pumps right

Catalyst with Shayle Kann

CHAPTER

Redefining the Customer Experience in Heat Pump Sales

This chapter explores the need for an improved customer experience in the heat pump purchasing process, criticizing the current outdated practices. It advocates for the integration of online tools to enhance product research, streamline quoting, and foster trust, using the automotive industry's direct-to-consumer approach as a model.

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