The Human Choice: Individuation, Reason, and Order Versus Deindividuation, Impulse, and Chaos

In this work, Zimbardo discusses the psychological principles that drive human behavior, particularly the contrast between individuation, which involves rational decision-making and personal responsibility, and deindividuation, which leads to impulse-driven and chaotic behavior.

The book is based on his research and presentations, including those from the 1969 Nebraska Symposium on Motivation.