#12742
Mentioned in 2 episodes
Priceless
Book • 2010
In 'Priceless', William Poundstone delves into the psychology of pricing, revealing how prices are often a collective hallucination influenced by unconscious, irrational factors.
The book provides insights into behavioral decision theory and offers practical advice for retailers and negotiators on how to leverage these psychological biases to their advantage.
The book provides insights into behavioral decision theory and offers practical advice for retailers and negotiators on how to leverage these psychological biases to their advantage.
Mentioned by
Mentioned in 2 episodes
Mentioned by 
Keith Law , who enjoyed learning about the Isabella Stewart Gardner Museum Heist of 1990.
Keith Law , who enjoyed learning about the Isabella Stewart Gardner Museum Heist of 1990.
The Isabella Stewart Gardner Museum theft w/Stephen Kurkjian
