The New Rules of Investing

This book provides investors with a contemporary approach to global investing, addressing the significant changes in the investment environment over the past twenty-five years.

Mark Haefele, Chief Investment Officer of UBS, shares his battle-tested philosophy and investing strategies used at UBS. The book covers key rules such as following government investments, allocating assets into three portfolio 'buckets' (short-term, long-term, and legacy), understanding personal money issues, and impact investing for social and environmental benefits.

It includes accessible explanations, client case studies, personal stories, and bottom-line summaries to help investors manage their wealth efficiently and successfully.