#8466
Mentioned in 4 episodes

Adapt or Die

The customer engagement book
Book •

Mentioned by

Mentioned in 4 episodes

Recommended by
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Phil Gamache
, who co-authored the book with Scott Brinker and other marketing professionals.
14 snips
182: Simon Lejeune: Wealthsimple’s VP of Growth on 2 keys to be a top 5% marketer
Mentioned by
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Phil Gamache
as a co-authored book with Scott Brinker and others about customer engagement in 2025.
180: István Mészáros: Merging web and product analytics on top of the warehouse with a zero-copy architecture
Mentioned by
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Phil Gamache
as a collection of stories from marketing practitioners tackling customer engagement in 2025.
176: Rajeev Nair: Causal AI and a unified measurement framework
Mentioned by
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Phil Gamache
as the book he co-authored with Scott Brinker and other professionals.
179: Tiankai Feng: The comeback of data quality and how NLP is changing the data analyst role
Recommended by Daryl Alfonso, who co-authored it with Scott Brinker and others, highlighting its focus on customer engagement in 2025.
185: Jonathan Kazarian: Platforms vs point solutions and the marketing operator’s dilemma

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