#8466
Mentioned in 4 episodes
Adapt or Die
The customer engagement book
Book •
Mentioned by
Mentioned in 4 episodes
Recommended by ![undefined]()

, who co-authored the book with Scott Brinker and other marketing professionals.

Phil Gamache

14 snips
182: Simon Lejeune: Wealthsimple’s VP of Growth on 2 keys to be a top 5% marketer
Mentioned by ![undefined]()

as a co-authored book with Scott Brinker and others about customer engagement in 2025.

Phil Gamache

180: István Mészáros: Merging web and product analytics on top of the warehouse with a zero-copy architecture
Mentioned by ![undefined]()

as a collection of stories from marketing practitioners tackling customer engagement in 2025.

Phil Gamache

176: Rajeev Nair: Causal AI and a unified measurement framework
Mentioned by ![undefined]()

as the book he co-authored with Scott Brinker and other professionals.

Phil Gamache

179: Tiankai Feng: The comeback of data quality and how NLP is changing the data analyst role
Recommended by Daryl Alfonso, who co-authored it with Scott Brinker and others, highlighting its focus on customer engagement in 2025.

185: Jonathan Kazarian: Platforms vs point solutions and the marketing operator’s dilemma