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Mentioned in 1 episodes
The Authenticity Industries
Keeping it 'Real' in Media, Culture, and Politics
Book • 2023
In The Authenticity Industries, Michael Serazio delves into the strategies behind creating and selling authenticity across various industries, including media, advertising, and politics.
The book reveals how professionals in these fields construct and communicate authenticity to satisfy a widespread cultural yearning.
It highlights the paradoxical nature of authenticity, which is often fabricated yet deeply influential in contemporary American culture.
The book reveals how professionals in these fields construct and communicate authenticity to satisfy a widespread cultural yearning.
It highlights the paradoxical nature of authenticity, which is often fabricated yet deeply influential in contemporary American culture.
Mentioned by
Mentioned in 1 episodes
Mentioned by Michael Serazio as his most recent book, discussing America's obsession with authenticity and its manufactured nature in various sectors.
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